| Outer package with extra buffer for packaging of glass |
Outer packaging protects goods in transit of delivery services. Inner boxes are kept through middle of board (2x in same design in outer packaging). Between the outside material and the customer packaging there is a cavity which buffers in case of any impact at any side. A common construction with inserts does not protect so much. This special construction makes it possible to pass the drop-test in all 11 criteria’s.
Entry#: 1746
National competition: Austrian State Price, 2007, Austria
Smurfit Kappa Interwell GmbH & Co KG
Austria
Phone: +43-7229-844-315
Fax: +43-7229-844-333
Email: rudolf.walchshofer@smurfitkappa.at
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| Magnum |
The new product has a concentrated formula and the challenge was to find a way to guide consumers to apply just a small portion of it.
The new package helps to educate consumers and change their consuming habit.
With a very innovative technology, the solution developed by Unilever Brazil´s team combines the package and the pouring system in one single item. Ergonomic - easy to handle and pour. Transparent package allowing visualization.
Entry#: 1732
National competition: Premio ABRE, 2007, Brazil
Unilever Brasil Ltda
Brazil
Phone: +55 11 3622-7549
Fax: +55 11 3621-5505
Email: alicia.farias@unilever.com
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| Ambi Pur "puresse" |
The Ambi Pur 'puresse' shaped can Air Freshener developed for Sara Lee created a strong shelf impact for a successful launch onto the Italian market in 2005. This shaped can takes the relatively new technology of tinplate shaping to its extremes achieving expansion levels of 30%. Whilst shaping at this level of distortion gave a very high level of impact it posed a whole range of technical challenges to overcome.
Entry#: 1698
National competition: Starpack, 2007, United Kingdom
Impress Metal Packaging - Centre De Recherche
France
Phone: +33243485103
Fax: +33243485151
Email: isabelle.renault@fr.imp-group.com
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| Kiwi “Polish & Applicators” Sleeve |
The product is a premium one-in-all, express ”shoe-polish & applicator” pack. It is a “single use and throw” unit. A multi-colour PVC sleeve was designed with registered perforations for tear tabs so as to make it easy to open as well as use as single unit from the set of three. The label thus served the dual purpose of bunching and branding as desired by the client. Also, it set a standard for a new concept of aesthetic and functional utility.
Entry#: 1879
National competition: Indiastar, 2006, India
The Paper Products Limited
India
Phone: +91-22-25343691
Fax: +91-22-25340599
Email: honey.vazirani@pplpack.com
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| Drain Power "3-in-1" and Drain Unblocker |
Brief was to produce a pack that was unique & different. Result leaves the consumer in no doubt as to the purpose of the contents. It is bright & stands out on shelf, for protection, has childproof closure. Bottle blown in HDPE as it is resistant to corrosive chemicals and blowing was a challenge with the off-set neck, to get the correct parison & evenly distributed material. It has been very successful increasing from 20% market share to over 50%.
Entry#: 1833
National competition: Gold Pack Awards, 2007, South Africa
Maxistar (Pty) Ltd
South Africa
Phone: +27 11 493 0202
Fax: +27 11 493 1223
Email: michael@maxistar.co.za
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| Unilever Skip - Concentrated Washing Liquid |
This is a totally innovative product, convenient, effective and environmentally friendly. Containers are also smaller allowing for a 61% reduction in the use of plastic and resin and more efficient use of shelf space. The high concentration of the liquid will mean that within the French market, it is estimated that some 17,500 tonnes less detergent will go into the environment and some 60% less water will be needed for washing.
Entry#: 1634
National competition: Starpack, 2007, United Kingdom
Fuji Seal Europe Ltd
United Kingdom
Phone: +44 1634 265325
Fax: +44 1634 379179
Email: susan.west@uk.fujiseal.com
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| OxiClean Toss-n-Go |
The clamshell is air tight, completely spherical in shape acting as the package and the mold that forms the end product. This clamshell can be manufactured from any environmentally friendly plastic. Perforated tabs on both sides of clamshell make for easy opening. The printed sleeve is designed to make the product appear as if suspended in mid-air. The package is fully recyclable with 40% less material used than a standard detergent bottle.
Entry#: 1745
National competition: Ameristar, 2006, United States
Display Pack, Inc.
United States
Phone: +1-616-451-3061
Fax: +1-616-451-8907
Email: llong@displaypack.com
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