WPO Members are all invited to attend the Global Packaging Design for Recycling Guide launch webinar – on 4th October.
This 1-hour webinar will provide an overview of the guide, followed by a panel discussion with the WPO, ECR and the University of Applied Science Vienna.
ECR Community and the World Packaging Organisation (WPO) are delighted to announce the launch of a global Packaging Design for Recycling Guide to promote better design of packaging for recycling and support the transition to a more circular economy.
The Packaging Design for Recycling Guide is a starting point to understand Best Practice examples using state-of-the-art technology that can then be applied and tailored to suit the recovery and recyclability capabilities and infrastructure on a regional and local level. The guide can be applied to products from the Food, Near-Food and Non-Food segments and is applicable to all primary, secondary and tertiary packaging; provided that product-specific regulations of the packaging system are observed.
The easy-to-read guide with a traffic light system is designed to provide FMCG and Consumer Product Group (CPG) businesses with a global recommendation for circular packaging design.
The panellists will include:
- Nerida Kelton, Vice President Sustainability & Save Food, World Packaging Organisation (WPO)
- Teresa Mischek-Moritz, General Manager, ECR Austria
- Dr. Ernst Krottendorfer, Senior Lecturer, University of Applied Science Vienna
Please pass this information on to your industry colleagues as everyone is invited to attend. All retailers, suppliers, service providers, academics, media, associations are invited to attend the webinar.
Midday 12.00 noon CEST (UTC +2)